20 Helpful SEO Tips

SEO

20 Helpful SEO Tips

SEO ( Search Engine Optimization) means FREE traffic. SEO is the only way to get free traffic from search engines. SEO is the most crucial part of a site to rank in search engines. Below are 20 Helpful SEO Tips.

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1. Start Title with Focus Keyword

The title tag is the most important on-page SEO factor that Google has considered. Remember, the farther your keyword appears in the Title from the start, the more weight it
has in Google

2. Keep your Blog Post’s Title in H1

Make sure you wrap your blog post title in the H1 tag. If you are using WordPress, then you Don’t worry, as WordPress, by default, keeps all the blog titles in an H1 tag.

3. Use Multimedia Content

It’s 2020, and no one loves reading a raw text. The straight answer to this is using Images and Video content in your articles. Multimedia content doesn’t help you rank directly; however, with the help of images, a user tends to spend more time on your website. It’s an indirect ranking signal because the more time a user spends on your website, the higher the chances you will rank higher in Google.

4. Optimize Meta Descriptions

Although Meta descriptions are not a direct ranking factor in Google, they play a vital role in Click-through Rate (CTR). Many internet users read the meta description before actually clicking on the website. You might lose a potential reader if your meta description is not optimized according to human liking.

5. Sprinkle LSI Keywords

Google Algorithm has started focusing on the content’s overall relevancy and topical depth. There was a time when you could target just one keyword in the whole article and rank easily on the first page. That doesn’t work anymore. Now, you need to sprinkle LSI Keywords (Latent Semantic Index) in the articles to diversify your keywords so that Google understand the content better.

6. Drop a Focused Keyword in the First 100 Words

Your keyword should always appear in the first paragraph of the article. It is advisable to add it in the first 100-150 words. The benefit of adding your keyword in the top 100 words or the first paragraph is that you are allowing Google to get an idea about your topic immediately as soon as it starts to crawl the article.

7. Proper Interlinking

This is a skill not everyone can master. But I know you can. Interlinking is so essential that I have even heard that two internal links now have the power of one external link. Also, a well linked article can help reduce the overall bounce rate of your users and keep them on your website for a more extended period.

8. Outbound Linking

At least have one outbound link to a high-authority website relevant
to your niche in all your articles. This way, Google will understand the topic of your article and signal to Google that your article has a ton of information related to the topic discussed.

9. Image Alt Tags

Google cannot read images. So, to understand pictures, Google tries to read the Images Alternate Text. Limit the content of Alt tags to 125 characters. As the most popular screen, readers can not fit beyond 125 characters of Atl texts.

10. Image Optimization

Images take up to 63% of your website load time. No one likes a website that takes forever to load. A recent article from Search Engine Land stated that Google is considering Page Speed as a direct ranking factor.

11. Boost Site Speed

If your site loads in less than 4 seconds, you will be in trouble. A possible solution is to select your hosting provider wisely and use premium CDN (Content Delivery Network) services like Cloudflare, KeyCDN, and MaxCDN.

12. Mobile Friendly

Google is highly focused on the Mobile-First Index; if your website is not
optimized for Mobile devices, you are already out of the game. Most of Google’s traffic comes from mobile devices, so they prioritize the mobile-first index.

13. Boost Dwell Time

If a user comes to your website and immediately clicks the back button, that’s a signal for Google needs to understand why your page does not satisfy user intent. If the same thing occurs multiple times, your ranking drops like a stone to boost your dwell time, understand the searchers’ intent, and frame your content accordingly.

14. Add Modifiers to your Title

Adding modifiers like “Best”, “2020”, and “Top” will help you rank for long-tail keywords. To your surprise, you can easily rank for keywords after adding the current year to all your keywords. The best part about this strategy is that you get highly relevant traffic to your blog.

15. Keep Updating the Old Content

Instead of writing a new article, we recommend adding more information to the existing article. Updating the title to see the latest trends is a good idea. You should also edit the copy and make it more SEO-friendly.

16. Setup Social media share buttons

If you don’t have social media sharing buttons on your posts, go now and get a plug-in. Many tools let you customize the text readers will share so they can bring in more views via their networks.

17. Schema Markup

Implement schema markup to help search engines understand your content and improve your chances of appearing in rich snippets.

18. Engage with Your Audience

Encourage user engagement through comments, forums, and social sharing to build a community and increase your content’s reach.

19. Technical SEO

Regularly check and fix issues like broken links, duplicate content, and crawl errors using tools like Google Search Console.

20. Analytics and Monitoring

Use tools like Google Analytics and Google Search Console to monitor your site’s performance and make data-driven decisions.

Read more: How To Write SEO Friendly Blogs

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